Nowadays, when it comes to digital, employee expectations are at an all time high and, with the industry-wide skills gap proving a difficult problem to solve, often the greatest challenge faced by organisations is not only sourcing the right people, but keeping them.
If your employees are motivated and committed, then individual targets are more likely to be met and business objectives are more likely to be achieved. If not, then your workforce, and available skill pool, is likely to dwindle. In the current climate, attracting and subsequently retaining talent is one of the biggest dilemmas faced by businesses of all sizes.
This is why user experience should be the driving force behind any changes to your digital landscape.
‘The Workplace’- A new definition
There’s no getting away from the fact that things are changing. ‘The Workplace’ used to be similar to an engine room where any and all work was completed. Employees came in at 9am and left at 5pm each day, completing all their assigned tasks whilst staring at the same four walls.
Then along came agile technologies, empowering employees to leave the office and enabling them to work with a level of flexibility that had never been achieved before. They can work at any time and from anywhere. ‘The Workplace’ is no longer a desk in an office. It can be anything an individual would like it to be; whether that is a cafe, the family living room or a park bench. And what’s more, time constraints are a thing of the past. Of course, the dreaded deadlines are still unavoidable but working hours are no longer dictated by a lack of efficient technology.
All in all, the ability to offer some form of flexible working has become an important part of attracting your workforce. In fact, a recent report conducted by global recruitment expert Hydrogen discovered that 81% of people look for flexible working options before joining a new company. The same report also found that 88% of technology professionals consider flexible working to be more important than other benefits and 60% of those questioned would chose it over a 5% salary increase. It’s no longer optional for businesses – if you don’t invest in the technologies to support flexible working initiatives then potential, talented candidates will look elsewhere.
And flexible working doesn’t just play a role in the hiring process, agile technologies and the new workplace can also help businesses to retain talent.
If employees can work flexibly, they can better manage their work/life balance. They can choose to work longer – and at a more flexible rate – if they wish meaning that more experienced generations will be able to educate and pass on specialised skill sets to the younger, up and coming workforce. And, thanks to agile technologies, they will no longer have to be there physically to do so.
In fact, with flexible working initiatives, if employees are coming into the office it will often be because they’ve chosen to or because they would like to meet others there. As a result, ‘The Workplace’ is transformed into a social hub, where relationships are formed and maintained, rather than a space where deadlines have to be met. Better relationships with co-workers leads to happier employees who are more invested in the company culture and so less likely to leave.
Listening to the data
There are the obvious benefits associated with flexible working initiatives for employees but installing agile working technologies also enables businesses to capture informative data.
You see, in our online world, every single action generates data. Every website visited, every message sent, every document created has a record somewhere. For businesses, this data can be used to measure employee activity and ensure that any facilities and services are meeting the standards of today’s workforce.
After all, at the heart of this new digital workplace is user experience. By monitoring the data that they are able to collect via agile technologies, businesses can essentially listen to their employees needs and ensure that they’re supporting them.
And, if you can work out which environments produce the best results in your workforce then you can look to emulate this elsewhere. For example, if there is a room in the building where people prefer to meet or are able to work more productively, data will reveal this. This intel can then be used to influence and optimise the whole office space so that your business can make the most out of its environment. So agile technologies are not only changing the ‘workplace’ as a concept, they can also be used to change it physically.
The re-definition of ‘the workplace’ has opened up a whole host of opportunities for businesses and for employees alike. Empowering your workforce and granting your people an element of choice by enabling them to work how they would like to is important for both attracting and retaining talent. As is also updating physical spaces to improve employee satisfaction and – as a direct result – productivity. After all, your workforce is your most valuable asset and if you invest in them then your entire business will reap the rewards.